
Privacy Policy
Substitutions ("the App") provides inventory substitution mapping services ("the Service") to merchants who use Shopify to power their stores. This Privacy Policy describes how personal information is collected, used, and shared when you install or use the App in connection with your Shopify-supported store.
Personal Information the App Collects
When you install the App, we automatically access certain types of information from your Shopify account:
Products: Access to your product catalog, including SKUs and variants, to create substitution mappings.
Inventory: Information about stock levels for your products.
Orders: Details about orders related to substituted products.
Additionally, we collect the following types of personal information independently:
Merchant Information: Information about you and others who may access the App, such as names, email addresses, billing details, and Shopify store details.
Customer Information: When relevant, we may log non-identifiable customer data such as IP addresses, browser details, and time zones related to their interactions with substituted products.
We collect personal information through your Shopify account and the following technologies:
Cookies: Data files placed on your device that include unique identifiers. For more information and disabling cookies, visit All About Cookies.
Log Files: Files that track actions on your store, collecting IP addresses, browser types, and timestamps.
Web Beacons, Tags, and Pixels: Electronic tools used to track interactions with your site and substituted products.
How Do We Use Your Personal Information?
We use the personal information we collect from you and your customers to:
Provide the Service and operate the App.
Communicate with you about your App usage and support requests.
Optimize and improve the App’s functionality.
Analyze substitution usage patterns to enhance user experience.
Sharing Your Personal Information
We share your information with trusted third parties to provide our services effectively. These parties include:
Shopify: To integrate and synchronize App functionalities with your store.
Analytics Providers: To improve and optimize the App’s performance.
Additionally, we may share your personal information to comply with applicable laws, respond to legal requests, or protect our rights.
Behavioural Advertising
As part of our optimization efforts, we may use personal information to provide targeted advertisements or communications. For more details on how targeted advertising works, visit NAI’s Educational Page.
You can opt out of targeted advertising via:
Your Rights
If you are a European resident, you have the right to access personal information we hold about you and request corrections, updates, or deletions. Contact us to exercise these rights.
Additionally, if you are a European resident, we process your information to fulfill contracts or pursue legitimate business interests. Your data may be transferred outside Europe, including to Canada and the United States.
Data Retention
We retain information collected through the App for as long as necessary to provide the Service, comply with legal obligations, or resolve disputes. You may request data deletion by contacting us.
Changes
We may update this Privacy Policy periodically to reflect changes in our practices or for legal and regulatory reasons.
Contact Us
For more information about our privacy practices, questions, or complaints, contact us at:
Email: support@automatethis.dev
Take control of your inventory with Substitutions, where transparency and privacy are our priorities.
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